IMAGE CREDIT: SCREENSHOT/YOUTUBE Gillette’s “We Believe in the Best in Men” ad campaign launched this week to mixed reviews. The…

Trying to decide on the right brand name can feel like banging your head against a wall. Many business owners…

Recruiting truly stellar employees is a huge challenge. Anyone can throw up a job posting and hear from qualified candidates,…

I’m sure that most of the world has heard about the imitation footwear launch of “Palessi” in Santa Monica a…

Highlighting different success stories from your past allows prospects to visualize their own success with your company. One area where…

Before we get into sales, numbers, and statistics, let’s take a trip down memory lane and look at the history…

Every company thrives on creativity. We use it to solve problems, to grow, and to evolve into bigger and better…

Value. Slowly but surely, value became an overused buzzword that marketers continue to offer up when pitching you their newest…

Imagine a life…without…BACON! Ok, too scary? Well, it wasn’t that long ago that we didn’t eat bacon for breakfast at…

Is there a difference between a company’s culture and a company’s brand? The honest answer? Not really. There are a…

Take a moment to think about who you follow on social media. Doesn’t matter whether it’s Instagram, Facebook, Twitter –…

The average social media user scrolls past a massive amount brands that are creating content every day. On Facebook, Twitter,…